Beauty Salon Website Guide in Jordan

13.Apr.2025 Website Geel Tech

Beauty Salon Website Guide in Jordan: What to Include for Bookings and Trust is a checklist for salon owners who want a site that helps clients understand your services fast, trust your work, and take the next step (booking or message)—without turning the page into a “sales service page”.

Start with one clear goal

Pick your primary goal:

Booking requests
WhatsApp inquiries
Walk-in visits via Google Maps

When the goal is clear, your site becomes simpler and converts better.

Pages your salon website should have

Homepage

Short “what you offer” summary
One main CTA (Book / WhatsApp)
A quick preview of services + portfolio

Services

List services in a scannable way (no long blocks):

Hair (cuts, color, treatments)
Makeup (bridal, events)
Nails
Skin

Portfolio

Structure wins trust:

Separate galleries (Hair / Makeup / Bridal / Nails)
Use real photos
Compress images to keep speed high

About

Keep it simple:

who you are
what makes your work consistent (process / hygiene standards)
optional: team intro

Contact & Location

Google Maps embed
To help clients find you faster and increase walk-ins, optimize your Google Business Profile and keep your address consistent across your website and listings.
Working hours
Phone + WhatsApp buttons
Optional short inquiry form

Booking flow that actually works

Keep booking lightweight

A good booking request form usually needs:

service type
preferred date/time
name + phone

Add confirmation

After submit:

confirmation message on-screen
optional WhatsApp or email confirmation

Local SEO basics for salons in Jordan

Location clarity

Consistent name/address/phone
Map on contact page
Mention service area naturally (Amman, etc.)

Create “intent sections”

Add small sections that match real searches:

bridal makeup
hair color
nail services
salon location

Avoid copy-paste

Don’t repeat the same text across services. Even short unique descriptions help rankings.

Common mistakes to avoid

Heavy images that slow the site—prioritize speed and usability. Mobile-Friendly Website Design is often the difference between a booking and a bounce.
no clear CTA
missing hours/location
messy gallery with no categories